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The U.S. Postal Service (USPS) ended the first three months of its 2012 fiscal year with a net loss of $3.3 billion — and large losses are expected to continue until planned restructuring efforts have taken place, the agency said Feb. 9.

Vevo has clocked up over 900,000 video views within three days for its campaign to promote emerging artist Labrinth (pictured).

Content-verification (CV) technology has been developed to try and create a safer online environment for ad placement by reducing the risk of an ad being served on an inappropriate website.

Google is thought to be developing a home entertainment system to stream music wirelessly, further escalating its rivalry with Apple.

Mark Gurney, head of apprenticeships, Livity

The Internet Advertising Bureau has expressed concern over a lack of understanding of digital marketing, as it unveils research that shows two thirds (72%) of brands do not, or only partially, integrate search into their wider media mix.

The release of the latest Muppets film has seen Disney shift towards a social media-led approach, already delivering millions of impressions. new media age asked Lee Jury, VP of studio marketing at Disney, about the impact of social media on film marketing.

Owner: BBC Agency: In-house

Food brands are facing further scrutiny over online advertising as health campaigners file a “super complaint” with the ASA.

PepsiCo plans to increase marketing spend on its brands by between $500 million and $600 million this year, cut costs and trim its agency roster, the company said in an earnings statement Feb. 9.

Google, Amazon, Apple, and Facebook will continue to dominate online business, but Internet retailers and marketers should tread carefully in partnering with them, according to a Feb. 7 Forrester report.

There has been a more than 12% year-over year drop in pricing for permission-based small- and medium-sized business email files, from $163 to $143, according to Worldata's Winter 2012 List Price Index, released Feb. 8.

carluccios.com

National Rail Enquiries (NRE) recieves 23% of all customer queries via the mobile web, apps or SMS, with traffic levels reaching as high as 750,000 hits a day.

Video advertising designed specifically for online, rather then using TV ads on the internet, can increase consumer purchase intent by 25%, according to a survey by Specific Media.

Kraft has hired rival PepsiCo’s senior global director of digital and social media Bonin Bough as VP of global digital and consumer engagement as it looks to establish itself as the leading consumer product goods business online.

Owner: Spotify Agency: In-house

Dual-screen social TV start-up Zeebox has launched a click-to-buy service designed to let viewers buy products directly from TV ads.

Digital, commercial and marketing professionals are concerned about their long-term digital plans because many are forced to work on a project-by-project basis with little integration across teams, according to research by digital agency Panlogic.

ITV is making its first foray into multiplatform storytelling for soap Emmerdale.