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Marketers prefer organic social tactics but ads most effective
UK ad spend surpasses £17bn for first time since 2007
Mobile ad networks becoming 'smarter', thanks to DPS
Online ads are too simple, say consumers
Study reveals "world’s most valuable audience" for marketers
Infographic: How marketing has evolved since the Mad Men era
Mobile surge helps digital ad spend break £5bn mark
Is Facebook's advertising too aggressive?
In your face, Bieber: Brands more famous than celebrities!
Infographic: How much is spent on social ads?
Shifting TV ad budget to digital increases reach, study reveals
Twitter partners with Adobe, Salesforce.com to launch Ads API
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Using social media to map the consumer journey to the customer experience
First Direct: Six experience lessons from the bank that bucks the trend
Why aren’t Voice of the Customer programmes proving their value?
Omnichannel: New service buzzword, same service problems
Marketing Cloud: The final nail in IT’s coffin?
What does omnichannel mean?
A third of customers take to social to vent service frustrations
The impact inconsistent customer service has on customer satisfaction
Omnichannel: New service buzzword, same service problems
Global thinking: Five tips for multinational digital marketing
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