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Can enterprise social networks really improve the customer experience?
Could you present your board with a compelling business case for social?
Study reveals brands best at customer collaboration
Social networking is the worst place to start a social business
Sprinklr adds services to its social solutions with Dachis Group acquisition
Forrester: CMOs and CIOs must collaborate in the age of the customer
CEOs turn to customers for business strategy – study
Customer collaboration: Don't believe the hype
Are collaborative customers redefining the buyer-seller network?
Salesforce.com announces details of new Communities platform
Moxie brings knowledge management to collaboration tool
Moxie releases its social enterprise software for free
How to measure the ROI of personalisation
Why is Amazon launching a physical store – and what will it mean for retail?
Why is the customer journey so complex and what does it mean for business?
Customer journey mapping: The opportunities and obstacles
How to create a customer journey map
How to better manage your marketing agency
The myths and realities of modern customer service
5 Ways to Make a Great Impression on Your New Customer
Why the growth of mobile shopping is making SMS order notifications popular
The Red Bull balls-up: Six examples of brand slogans that failed
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