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How to gamify your customer loyalty programme
Customer loyalty programmes have not evolved with the digital age - report
Be less dog: Stop measuring loyalty, says consumer behaviour expert
What can brands learn from Waitrose's 'free hot drink' loyalty scheme?
$1.6 trillion economy “up for grabs” thanks to digital convergence failures
Retention is for wimps: What telcos hope to learn from Harley Davidson’s approach to loyalty
How can the travel sector solve its reward programme problems?
Do loyalty schemes take too long to reward customers?
Will 2015 signal the death of the supermarket loyalty card?
What were 2014’s biggest customer service trends?
6 ways to retain a customer for life, not just for Christmas
Theorising the pursuit of loyalty in the age of the customer
Internet of Things: Why the Support of Things is the future of customer experience
How to harness gamification for marketing
Lessons from Metro Bank: Disruption in the name of customer experience
How can B2B marketers make marketing automation better?
Six retail trends that will change how we shop
Questions to help determine a CRM strategy
Do retailers deliver customer service better online?
Five top tips for making your business app indispensable
Ignore payment innovations at your peril
People, process and technology: Why we've got the mix all wrong
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