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mobile phones
The beginner's guide to mobile marketing
Contextual loyalty: Marketing loyalty in the mobile market
Mind the app: Native apps vs web apps for engagement
O2 readying voucher scheme in location-based deals push
How is mobile technology redefining the customer relationship?
Mobile payments to be major force by mid decade
Are you making the most of mobile marketing?
Mobile advertising market doubling in growth
Competition concerns voiced as operators team for mobile wallet scheme
PayPal suing Google over Wallet mobile payment tech
ValueClick buys mobile ad firm for $70m
eBay acquires mobile ad provider Where
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Using social media to map the consumer journey to the customer experience
First Direct: Six experience lessons from the bank that bucks the trend
Omnichannel: New service buzzword, same service problems
Why aren’t Voice of the Customer programmes proving their value?
Marketing Cloud: The final nail in IT’s coffin?
What does omnichannel mean?
How to kick-start conversations with your customers
A third of customers take to social to vent service frustrations
Global thinking: Five tips for multinational digital marketing
Consumers are most open to ads while shopping. Opportunities for brands and retailers
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