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VRM
Doc Searls: VRM and the new tools of engagement
2010-01-25 06:42
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2 comments
Vendor relationship management will change buyer-seller relationships by providing new means of engagement, explains Doc Searls.
Doc Searls: Customers will use ID data to force CRM change
2009-09-30 14:31
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5 comments
Firms have been in the driving relationship of the customer relationship - but customer control of personal data could change this.
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