And I naively thought that CRM was all about the Customer and about... (if you pardon the rude word) relationships... How stupid!
I never learned my lesson when, all those years back, we were told that CRM is not a business philosophy and strategic approach, neither is it a set of fundamental business processes. Every school kid knows that CRM is a technology.
Now we know that 'Social' is about Sales and salespeople. Repeat with me:
"Social CRM is all about the salesperson!"
(Write this 500 times in your homework notebook)
P.S. Now I know why this site has the wrong name: because someone is squatting on the mysales.com domain. Hurry up, while mysales.biz is still available - and rename this outdated, old-fashioned site!