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MyCustomer.com's most popular CRM stories of 2011
We revisit 10 of the most popular stories on MyCustomer.com this year.
Top 10 reasons to have a social media strategy
Danyl Bosomworth looks at the problems of taking a tactical approach to social media.
Improving ecommerce: The rules of retail that we've forgotten
 This whitepaper outlines how you can apply retail best practices to ecommerce including segmentation, targeting and customer behaviour. Learn how your contact centre can provide a second-to-none service to your customers - even though they might be online. Download now
Six ways to lose a $12,000-a-year customer
Using personal experience, Lior Arussy provides six handy tips on how to destroy a relationship with a brand loyal customer.
Inactive subscribers: What happens when they don't unsubscribe
 Developing a proactive approach to addressing inactive subscribers is critical to maintaining good list hygiene, but why? In this paper we examine inactivity management and how it can be critical to re-engagement and keeping your list clean. Download now
Big Data: Businesses must 'adapt or perish'
The vast majority of companies are unable to effectively use new data to assist their business decision-making and reveal customer insights.
Microsoft Dynamics CRM Online: Free trial
 Offering you powerful CRM software delivered as a Cloud service. Find out how Dynamics CRM Online can help your business and get a free 30-day trial today. Sign up now
SAP teams with NetBase to support social analytics
SAP is muscling in on the social analytics market after forging a partnership with NetBase to resell and support its social media analytics software.
Do you have Sales 2.0 reps and a CRM 1.0 system?
 To what extent are traditional CRM systems built with salespeople in mind? Register for this free webcast where our expert panels debates this issue. Featuring: MyCustomer.com editor Neil Davey, sales expert Sean McPheat and head of CRM Kris McKenzie from SAP. Register now
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