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CRM in 2011: The experts' views
Experts including Paul Greenberg and Shaun Smith nominate 2011's key trends.
Online conversion rates: Marketing's dirty little secret?
Only a quarter of marketers are satisfied with online conversion - is it time for a rethink?
NPS Go! - new Net Promoter® solution for SMBs
 Satmetrix, the co-developer of Net Promoter, has launched the only official NPS software specifically designed for small and medium-sized businesses. Get powerful real-time analytics and see results in as little as seven days.
Request a demo and find out more...
The 20 funniest customer service stories of 2011
Research into UK customer service has revealed the top 20 customer complaints received by retailers and service providers in 2011.
Inactive subscribers: What happens when they don't unsubscribe
 Developing a proactive approach to addressing inactive subscribers is critical to maintaining good list hygiene, but why? In this paper we examine inactivity management and how it can be critical to re-engagement and keeping your list clean. Download now
Eight tips for more effective complaint handling
Poor complaint handling is costing firms millions in fines and lost business. Yet there are some simple steps that can be applied to improve complaint management, says Carl Adkins.
Do you have Sales 2.0 reps and a CRM 1.0 system?
 To what extent are traditional CRM systems built with salespeople in mind? Register for this free webcast where our expert panels debates this issue. Featuring: MyCustomer.com editor Neil Davey, sales expert Sean McPheat and head of CRM Kris McKenzie from SAP. Register now
SAP's SuccessFactors takeover ups the ante against Oracle and Salesforce.com
Is Salesforce.com set to face a new CRM challenger as SAP puts in place a head of Cloud strategy with the bravado to face down Marc Benioff and Larry Ellison?
How much do you know about marketing automation?
 Choosing a marketing automation system can be a difficult decision if you're uninformed about what options you have and unaware of the right questions to ask. Find out everything you need to know here
Report: Targeted marketing still regarded as spam by most
Most targeted marketing is impersonal and irrelevant to customers' specific needs, but even targeted marketing is little more than spam, finds a survey of British consumers.
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