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Six CRM lessons from 2012
MyCustomer.com looks back at some of the major developments of the last 12 months and outlines what the CRM industry has learned in 2011.


Is social media serving your business strategy?
A lot of 'strategies' are just wishlists says Jack Springman - which does not bode well for many social implementations.
Nine critical steps to designing an enterprise-wide feedback system
Designing a real-time feedback system for customers, employees and partners is not without its problems. Use these nine critical steps to learn how to engage customers, build loyalty and improve satisfaction. Download now


Advocacy 2.0: It's time to listen to the voices
How do you get advocates and what do you do with them, aside from hoping they generate you extra business through their passion for your product or service?
Access documents from virtually anywhere...
When you are on the move you need to access what you want, when you want, from the device you want - and you need to know those all-important work documents are safe and secure. Get all of this and more with Microsoft Office 365 - try it now for free!


Finding out what your customer wants: How to do an accurate survey
John Sollars looks at the most common pitfalls that can befall businesses when conducting a customer survey - and how to either avoid or limit their impact.
Ten reasons why it pays to be anti-social
Anti-social means you don't have to talk to everybody, all the time. Just when it matters - and with the people who matter. Find out how to listen to the few but connect with the masses. Download this paper now


Many marketers still trying to make digital media meaningful
Digital tools and technologies are valuable to marketers but many companies struggle to measure the financial impact and capture customer data.
Seven steps to excellent customer service
This expert whitepaper from Esteban Kolsky, thinkJar principal, former Gartner analyst and social media guru, provides seven steps to successful social customer service. It outlines how to create and integrate social initiatives on Facebook®, Twitter®, online communities and blogs with traditional communication channels. Read more
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