  Social commerce and your brand: Non-starter or your next step?
A growing number of brands are utilising social platforms for commerce, but it's appeal appears limited. So should you be taking social commerce seriously?
 Sales 2.0 skills: The four new aptitudes your agents will need
With a new era of selling starting to appear on the horizon, bestselling author Sean McPheat shares his experience to help you navigate the choppy waters of the Sales 2.0 ocean.
Identifying your best customers: Free whitepaper
 This must-read whitepaper from SPSS gives insight into the data that your organisation needs to study in order to identify your most loyal (and most profitable) customers. From location to spending habits and demographic. Find out more
 Newsflash: Lifecycles are not restricted to products!
The principle of lifecycles applies to products and services, but equally to the markets that are served and the business processes involved in satisfying customer demand.
Free guide: Making the right choices about marketing automation
 Choosing a marketing automation system can be a difficult decision if you're uninformed about what options you have, and unaware of the right questions to ask. Find out everything you need to know in this handy Marketing Automation Buyer's Kit
 Five best practices: Enabling employees to create a customer-centric culture
Haley Barrile provides five tips on empowering your frontline customer service staff to improve the customer experience.
Profiting from a customer experience program comes down to Xperience
 In today’s financial climate, companies are focusing on retention, repurchase and referral. Learn how Satmetrix helps companies like Orange Business Services and Symantec leverage word of mouth, with Xperience™, the only software that delivers on the promise of Net Promoter. Find out more
 SAP customers sold on Cloud but confused by company's products
The good news: the majority of SAP customers recognise the potential of Cloud Computing. The bad news: they’re not too sure how SAP is going to help them realise that potential.
eBook - Marketing is changing. So should you
 Customer behaviour is becoming increasingly interactive with 1.4 billion people worldwide using email and over 500 million facebook users. This eBook explains how your company can increase revenue by changing the way you communicate with your customers. Download now
Where sales and marketing meet
 FUNNEL, 1 November in London, looks at the tools, technologies and tactics transforming the way marketers and sales people engage with prospects. It’s all about aligning marketing and sales to drive new business through the sales/marketing funnel through key stages of Attract, Engage, Nurture and Convert. Register now
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