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Six social media lessons from 2011
MyCustomer.com looks back at some of the major developments in business use of social media over the past 12 months and outlines what we have learned.
Exploring value exchange: Can we put a price on data?
Are your customers aware of the value of their data and their role in a value exchange model? And if not, should they be?
Microsoft Dynamics CRM Online: Free trail
 Offering you powerful CRM software delivered as a Cloud service. Find out how Dynamics CRM Online can help your business and get a free 30-day trial today. Sign up now
How to manage the multichannel surfer
Ingrid Froelich explains the rise of the multichannel customer and how to successfully catch them surfing.
Improving ecommerce: The rules of retail that we've forgotten
 This whitepaper outlines how you can apply retail best practices to ecommerce including segmentation, targeting and customer behaviour. Learn how your contact centre can provide a second-to-none service to your customers - even though they might be online. Download now
Top 12 customer loyalty trends for 2012
Customer engagement and retention are set to remain the key challenges for firms in the coming year.
Whitepaper: Why marketers need CRM
 With their budgets under threat, many marketers may be sceptical about the value of CRM. Yet approached properly and with the right measures for success applied, CRM really can improve performance. Find out more with this free whitepaper from Sage.
Final call for speakers for Social Business Strategy Summit 2012
Would you like to contribute to the SBSS programme and share your thoughts with hundreds of top-level decision-makers?
Inactive subscribers: What happens when they don't unsubscribe
 Developing a proactive approach to addressing inactive subscribers is critical to maintaining good list hygiene, but why? In this paper we examine inactivity management and how it can be critical to re-engagement and keeping your list clean. Download now
New Twitter gives brands more control
Twitter has unveiled a raft of changes to its design, look and functionality including enhanced profile pages for brands and new tools to help users discover content more easily.
Dell: The missing link for Enterprise SaaS? Really?!
 Dell would typically never make the shortlist for organisations looking to integrate existing applications with SaaS solutions, or to integrate SaaS solutions with each other. But Boomi, the application integration platform it acquired last year, might just change that. Find out more
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