As the credit crunch continues to shrink IT budgets, how are firms still delivering the systems needed to drive top notch customer service? Verity Gough asked visitors to the Technology for Marketing and Advertising (TFM&A) event how the recession is affecting marketing and technology, what they think the key technology trends are going to be this year and how big a part Web 2.0 is going to play.Tags: CRMTechnology
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