What's your marketing talk-listen ratio?


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Marketing talk-listen ratio: The formula for getting more from social media?

Customer engagement: Are you just seven questions from success?

The real CRM side of listening and monitoring

Should social CRM solutions run as stand-alone services?

Partners

Trend report: The rise of linking to social networks

Microsoft Dynamics CRM Online: Free trial

Improving ecommerce: The rules of retail that we've forgotten

Ten reasons why it pays to be anti-social

POLL: CRM providers – who would make your shortlist?



Marketing talk-listen ratio: The formula for getting more from social media?


If your company is going to make the most of your social media deployments, you need to take a dispassionate look at how willing and able you are to listen to your customers.



Customer engagement: Are you just seven questions from success?

Danyl Bosomworth looks at the path to finding a structure to build long-term relationships with customers using online media.



Trend report: The rise of linking to social networks

The trend to drive email subscribers to community pages such as Facebook and Twitter is on the rise. Read this report for an overview of the reasons for the growth and why traditional viral links are on the decline. Read more




The real CRM side of listening and monitoring

Andrea Incalza says something is missing from most well-known approaches to catching and analysing industry/sector conversations about your brand.



Microsoft Dynamics CRM Online: Free trial

Offering you powerful CRM software delivered as a Cloud service. Find out how Dynamics CRM Online can help your business and get a free 30-day trial today. Sign up now




Should social CRM solutions run as stand-alone services?

Dr Katy Ring of K2 Advisory, explores whether hybrid computing models are too expensive to be taken seriously - using social CRM as a case in point.



Improving ecommerce: The rules of retail that we've forgotten

This whitepaper outlines how you can apply retail best practices to ecommerce including segmentation, targeting and customer behaviour. Learn how your contact centre can provide a second-to-none service to your customers - even though they might be online. Download now




Time to give the voice channel some va-va-voom

Despite its importance, the voice channel has seen little innovation in the last 20 years from the customer's point of view. Here are three simple tips to give it a boost.


Ten reasons why it pays to be anti-social
Anti-social means you don't have to talk to everybody, all the time. Just when it matters - and with the people who matter. Find out how to listen to the few but connect with the masses. Download this paper now




Customers reveal the service phrases that make them seethe

Businesses that tell customers 'Your comments are very important to us', take note; it's just topped a list of phrases we most hate to hear.


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