MyCustomer is changing... On Friday the 27th of November we will be starting the process of switching over to the shiny new MyCustomer. From this point onwards we will have to temporarily disable registrations, login, the publishing of new content and the downloading of content. So, whilst you’ll still be able to read all the content on the site, you won’t be able to create or edit your own posts or comments. Normal service will resume during Wednesday the 2nd of December.
The world of communication has changed dramatically over the last 10 years. Consumers are more savvy than ever and are now empowered to choose from a broad range of communication channels. This Six Step Guide discusses the strategies behind multichannel marketing and how to avoid ‘Channel Blur’ and customer disengagement.