MyCustomer is changing... Today (Friday the 27th of November) we are starting the process of switching over to the shiny new MyCustomer. In order to do this we have to temporarily disable registrations, login, the publishing of new content and the downloading of content. So, whilst you’ll still be able to read all the content on the site, you won’t be able to create or edit your own posts or comments. Normal service will resume during Wednesday the 2nd of December.
In today’s economic climate, justification of all significant investments is key. As a result, ROI has taken on greater importance and customer feedback is being used to create a competitive advantage. Read this paper to understand how to calculate the ROI of customer feedback programs.