If any company is likely to have some sympathy with Oracle’s need to unify and rationalise a product portfolio that has expanded through acquisition, it's Sage Group. The company has recently embarked on a global rebranding of its products under the banner title of Sage CRM Solutions. The company's three main products will be known as ACT!
Interview: Dave Batt, Senior Vice President and General Manager of Global CRM, Sage
Posted by MyCustomer in Customer intelligence, Customer experience, Marketing, Technology on Tue, 08/11/2005 - 12:06
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