CRM in Practice: Abtran (outsourced contact centres)

The boom in outsourcing and offshoring has inevitably encompassed the customer contact industry and created market opportunities for business process outsourcing (BPO) firms.

One such company is Abtran, which provides clients with fully outsourced contact centre operations, co-sourced operations and interim and long term operational support in the establishment, maintenance and ongoing improvement of contact centre operations.

Abtran has 300 staff working across a number of contact centre sites.

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