Consumers are facing increasing layers of complexity online - too much information that is too difficult to navigate. How can firms make it easier for them?
By Louise Druce, staff writer
If you want to change your mobile phone, fancy a new laptop or need to find out if you can get your electricity cheaper, chances are you’ll head straight to Google to find the best deal.
To read the rest of the article you'll need to register a free MyCustomer.com account
With your free account you'll have access to all the articles, get downloads from our extensive library quickly, receive weekly CRM technology and strategy email bulletins and it only takes a minute to set one up,
click here to register
If you've already a member and have forgotten your details click here for a reminder
