
By Louise Druce, staff writer
Partner relationship management (PRM) is certainly not a new concept in the B2B world. But because its take up has remained relatively stagnant in recent years, it seems to have fallen off the business radar.

By Louise Druce, staff writer
Partner relationship management (PRM) is certainly not a new concept in the B2B world. But because its take up has remained relatively stagnant in recent years, it seems to have fallen off the business radar.
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