SME sites fail to reflect brand

Over half of small and medium sized businesses feel their websites do not accurately reflect their company brand.

Content management solution provider Mediasurface carried out a study into the views of SMEs on the relevance of the web, quizzing 179 attendees of the Internet World show that hailed from businesses with a turnover of less than £5 million.

The results revealed that 61 percent of SMEs were unhappy at how their site represented their company's brand image or communication messages.

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