By Louise Druce, features editor
Anyone who can still remember being irritated by e-mail greetings of "Whassup?" when the Budweiser frog ads were hopping from inbox to inbox will know what it’s like to become a victim of viral marketing.
"Whassup with the sales?" The challenges of viral marketing
Posted by MyCustomer in Customer experience on Fri, 15/06/2007 - 10:42
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