By Matt Henkes, staff writer
Considering the ever increasing sums being spent on newfangled CRM systems, it may come as a surprise to learn that roughly half of all implementations fail to achieve their stated aims. But with over £20 billion expected to be spent globally on CRM by 2010, the supposed 50-50 chance of success doesn’t seem to be frightening people off.
To read the rest of the article you'll need to register a free MyCustomer.com account
With your free account you'll have access to all the articles, get downloads from our extensive library quickly, receive weekly CRM technology and strategy email bulletins and it only takes a minute to set one up,
click here to register
If you've already a member and have forgotten your details click here for a reminder