a Sift Media publication

Should all customers be treated the same?

Customers should all receive the same level of service - but this doesn't necessarily mean that your customer service departments should treat everyone the same.

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Customer strategy poll

What are your strategies for success in the credit crunch?
Concentrating on existing customer retention
6%
Focusing more on acquiring new business
6%
A mixture of customer retention and new business acquisition
82%
We don't have a specific strategy
6%
Total votes: 17