Many firms are now talking about 'optimising their online businesses' but this is more than just monitoring web analytics or making manual changes to sites or campaigns to reflect traffic patterns, as Neil Morgan explains.
By Neil Morgan, Omniture
How to improve online marketing in a recession
Posted by MyCustomer in Customer intelligence, Marketing on Tue, 24/03/2009 - 15:37
Tweet
To read the rest of the article you'll need to register a free MyCustomer.com account
With your free account you'll have access to all the articles, get downloads from our extensive library quickly, receive weekly CRM technology and strategy email bulletins and it only takes a minute to set one up,
click here to register
If you're already a member and have forgotten your details click here for a reminder
- login or register to post comments
- Add to a social bookmarking site
