AIMS-Software and StreamServe sign a technological agreement for the development of AIMS-IBC

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A result of the two partners' technologies, AIMS-IBC is an exclusive new module of communication for CRM applications.

Paris, 4 December 2000

AIMS-Software, publisher of CRM software, and StreamServe, a renowned publisher in the Output Management field, have just signed an agreement for the development of a new AIMS-IBC (Intelligent Business Communication) module. An integral part of AIMS-Software's CRM suite, it handles a wide range of formats across all possible communication channels to provide for real-time management of event-based actions during marketing campaigns.

Specificity of the new module:

AIMS-IBC enables users to fully manage campaigns using multiple communication channels (SMS, e-mails, Web, WAP, fax, etc.).

The StreamServe technology offers solutions that customise and conduct dynamic, event-based processes on data from enterprise applications. The objective being to send the transformed documents, in the corresponding formats, on any kind of media, to any partner, at the right time.

When integrated into AIMS-Software's existing CRM suite, these functions offer customers a global, customised solution for event management of contacts during operational marketing campaigns.

The AIMS-IBC module operates in a unified architecture with just one server and its user-dedicated programming mode has no computing requirements. This module presents real advantages in the flexible, swift real-time implementation of new messages or campaigns.

Integrating these new functions provides the AIMS-Software CRM solution a unique dimension, unrivalled in the CRM field, which represents a real advantage in this market.

This agreement is part of the successful development strategy conducted by AIMS-Software and by StreamServe. This strategy consists in seeking out alliances with the best actors on the market who are specialised in the new technologies that complement and enrich their own respective offers.

AIMS-Software: an overview

Founded in 1998, the AIMS-Software Company offers a suite of CRM solutions and Customer Relationship management services in France and abroad, whose common feature lies in the "single view of the customer".

In addition to a staff of over 50 employees divided between the Paris metropolitan region and Nimes, where its R&D centre is located, AIMS-Software also has direct-sales subsidiaries in the Netherlands and Great Britain as well as a distribution network in various European countries and the United States. AIMS-Software forecasts a turnover of 25 million French francs for the financial year 2000.

Companies using the AIMS-Software packages are primarily European-based: France, the Netherlands, Scandinavia and Spain.

Leading customers of AIMS-Software include: Banque Populaire Centre-Atlantique, Banque Populaire du Sud-Ouest, BRED, Société Générale BDM, Société Générale ESALIA, UFB Locabail, RaboBank, GAN, AGF Arcalis, Generali Mornay Services, DIAL, OHRA, Spaarbeleg Carrefour S2P, Cofinoga, SBAB, France Télécom, Cyperus.com, La Prévention Routière, France Loisirs, Center Parcs (Germany, Belgium, France, Netherlands, United Kingdom) and Swedish Match.

StreamServe: an overview

Founded in 1995 in Sweden, the StreamServe international group is global leader on the Output Management and e-business communication infrastructure market with over 1,800 customers. Thanks to a process that facilitates and improves document formatting, processing and distribution, customers from all business sectors can use StreamServe solutions to optimise the flow of information.

StreamServe enjoyed a growth rate of 20% in 1999 and employs a staff of 270 people throughout major European countries, the United States and Asia.

The company markets its products via its own marketing network as well as through strategic partnerships with leading ERP, CRM, SCM and other software integrators and publishers.

Located in Aix-en-Provence and Paris, the French subsidiary has 39 employees. It oversees the geographic area of Southern Europe (France, Spain, Italy and Portugal) and supervises a well-established network of partners in these markets.

StreamServe counts among its major clients: ABB, Bonduelle, Deprat, the BNP Parisbas Group, Houra.fr, Intertechnique, Nestlé, Or'Est, Promodès Carrefour, SNECMA, Sodexho, Somfy, and others.

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For any further information, please contact:

Michel Lacluque – Marketing Director for AIMS-Software
Tel.: +33 (0)1 41 18 89 89 – Fax: +33 (0)1 41 18 89 79
@ [email protected]

Dominique Baumgartner – Interlinks
Tel.: +33 (0)1 46 33 76 28 - Fax: +33 (0)1 46 33 78 33
@ [email protected]

Lotta Bonde – Marketing Manager StreamServe SA
Tel.: +33 (0)1 56 89 82 11 – Fax: +33 (0)1 56 89 82 01
@ [email protected]

Françoise Fouquet – Symphony Communication
Tel.: +33 (0)1 30 64 14 20 – Fax: +33 (0)1 30 64 75 39
@ [email protected]

StreamServe, the StreamServe logo and Intelligent Business Communication are tradenames registered by StreamServe, Inc. ©2000 StreamServe, Inc.
AIMS-Software and the AIMS-Software logo are registered tradenames.

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