Cisco initiative to promote growth of VoIP traffic

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Cisco Systems has announced a service carrier community program to promote the growth of VoIP (voice over Internet protocol) traffic. Cisco-based service providers around the world will be able to exchange traffic and maximize respective application strengths - with the ultimate objective of delivering end-to-end VoIP services.

According to Infonetics Research, worldwide revenues for next generation voice products are forecasted to total $6 billion in 2004. Four of Cisco’s VoIP carrier customers, have each already transported more than one billion VoIP minutes, and one has carried more than two billion minutes.

Members of the program are provided with a password protected, searchable web database containing profiles of all members, including the traffic routes they serve, their contact information and application services they provide. This allows service providers to find business partners for origination, transport, and termination of voice traffic in over 200 countries around the world.

And for those who have achieved Powered Network status and are providing business communications services, the program will help link them with Cisco’s extensive enterprise and small/medium business customer base. According to a recent report by Synergy Research, Cisco has a 45% share of the rapidly growing LAN telephony market.

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