Convergys appoints ex-MAXWorldwide president as VP for CRM

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Convergys Marketing Group has promoted Michael N. King to vice president of CRM and knowledge management. King joined the group last year following the acquisition of MAXWorldwide, of which he had been president.

In his new role, King and his team will help market CRM and knowledge management. He will also assist with developing the overall CRM value proposition.

Mark Shanks, currently product manager of data warehousing is moving to the customer relationship and knowledge management group.

Convergys

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