Schober Direct Marketing UK has chosen smartFocus FastStats to improve data delivery.
FastStats will enhance handling of traditional Companies House data and unify the database with premium data offered by Schober. FastStats has enabled the automation of the list selection and production process.
smartFocus developed a system that regularly updates data — and Schober sales execs now use FastStats to demonstrate to customers.
Schober Direct Marketing managing director, Rosemary Smith says: "Schober UK needed a technology to enhance our ability to deliver business to business lists. We are now working with smartFocus to enhance our use of the technology."
Schober Direct Marketing UK is the second partner in the Schober group to select smartFocus. Schober Spain recently launched the Schober On-line e-commerce list supply site through e-data technology.