Siebel Vs Epiphany

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IN general, can anyone comment on why a business might choose Epiphany's call center product over Siebel's? Siebel is touted as the best, especially for larger organizations (scale). Epiphany has no vertical's. Again this quesiton pertains to Epiphany Contact Center app (not their analytics, which is a clear leader in its space). Thanks!
Charlie

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