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Why has CRM got a bad name in the contact centre?

Paul White, CEO of mplsystems, asks why CRM has got a bad name in the contact centre and considers ways to improve the agent's lot.

MPL Systems

MPL Systems videos

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    02.13
    With all the technology investment over the last five years, is customer service improving?
    Total views - 409
  • mplsystems_StudioModerna_screen_shot
    02.43
    Studio Moderna
    Total views - 469
  • mplsystems_paul_white_screen_shot3
    04.37
    Is the hype around social media as a business communications tool justified?
    Total views - 580
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Resources

  • Is complexity on the agent desktop killing customer experience?
  • How to increase sales agent efficiency by 25%!
  • Scalable contact centre solutions
  • Social Media improving your customer experience: 5 step guide
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Articles

  • Getting social customer service right first time
  • mplsystems star in top 10 Contact Centre Products of 2011
  • mplsystems celebrates launch of iSocialise at Call Centre Expo
  • A NEW CLOUD CONTACT CENTRE IN SOUTH AFRICA FROM MPLSYSTEMS
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