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<title><![CDATA[ MyCustomer.com ]]></title>
<description><![CDATA[ The UK and Europe's leading online customer management resource. ]]></description>
<link>http://www.mycustomer.com</link>


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<title><![CDATA[ Traffic chaos? Train delays? ]]></title>
<description><![CDATA[  You can still make that all-important meeting… online. With WebEx, it’s business as usual, only better. Take a free 14-day trial.  ]]></description>
<link> http://www.webexeurope.com/230/nl/continuity.php</link>
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<title><![CDATA[ Bridging the trust gap: The new thinking on customer lifestage and lifestyle ]]></title>
<description><![CDATA[ A trust gap exists between customers and companies because organisations do not understand the important issues in their customers' lives. Jennifer Kirkby explains how firms need to look at lifestage, value and lifestyles if they are to really know their customers.            ]]></description>
<link>http://www.mycustomer.com/item/133804/101/817/816</link>
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<title><![CDATA[ Business intelligence on-demand: Lucid analytics for a new era? ]]></title>
<description><![CDATA[ Business intelligence and analytics have been overlooked by the software as a service revolution to date. Enter LucidEra - aiming to be to business intelligence what Salesforce.com is to CRM     ]]></description>
<link>http://www.mycustomer.com/item/133803/101/817/816</link>
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<title><![CDATA[ Heads in the Cloud at Structure 08 with Salesforce.com and NetSuite ]]></title>
<description><![CDATA[ Last week's Structure 08 conference was dominated by Cloud computing and the fact that whilst enterprises haven't figured out how to embrace it, users are working it out very quickly. Luminaries from the likes of Salesforce.com and NetSuite lined up to outline their visions of a Clouded future            ]]></description>
<link>http://www.mycustomer.com/item/133802/101/817/816</link>
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<title><![CDATA[ Six tips for mobile CRM success ]]></title>
<description><![CDATA[ Mobile CRM is rapidly becoming a must-have for field sales and service organisations as they realise the ROI that can be achieved by enabling personnel to manage routine tasks and real-time reporting &#145;in the field&#146;. But with a growing number of mobile CRM solutions available, companies can be left confused. Christian Wettre explains how you can ensure that your mobile CRM project is successful and simple for the mobile users and the IT administrators.        ]]></description>
<link>http://www.mycustomer.com/item/133796/101/817/816</link>
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<title><![CDATA[ Who owns business intelligence? ]]></title>
<description><![CDATA[ John Stokdyk explores the territorial imperatives of business intelligence and performance management with Microsoft BI strategist Bruno Aziz     ]]></description>
<link>http://www.mycustomer.com/item/133789/101/817/816</link>
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<title><![CDATA[ Special Report: Oracle "not running out of gas" ]]></title>
<description><![CDATA[ Another strong quarter for Oracle, but as it lowers expectations for the current quarter could it be feeling the effects of the economic downturn? "We are not running out of gas" is the message.       ]]></description>
<link>http://www.mycustomer.com/item/133787/101/817/816</link>
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<title><![CDATA[ Customer data routinely abused by marketers ]]></title>
<description><![CDATA[ In the wake of another incident involving the loss of customer data, the marketing community at large has been accused of being a major culprit of data mismanagement.       ]]></description>
<link>http://www.mycustomer.com/item/133782/101/817/816</link>
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<title><![CDATA[ How to maximise CRM ROI ]]></title>
<description><![CDATA[ Spending on customer relationship management software is high and growing, but with increasingly tough economic conditions, how can companies ensure they maximise the return on this investment? Whilst it is often overlooked, data is the essential foundation for an effective CRM application, argues Tony Sceales     ]]></description>
<link>http://www.mycustomer.com/item/133768/101/817/816</link>
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<title><![CDATA[ Access all areas: Top tools for content management ]]></title>
<description><![CDATA[ Data is one of the most valuable assets that companies possess - but the sheer volume can be overwhelming. Fortunately, there are information-access tools emerging that enable firms to drill faster and deeper into data           ]]></description>
<link>http://www.mycustomer.com/item/133777/101/817/816</link>
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<title><![CDATA[ NetSuite takes the fight to SAP's backyard ]]></title>
<description><![CDATA[ In what looks remarkably like a case of David and Goliath, NetSuite is taking its fight to SAP's own backyard with the launch of a version of its SaaS platform optimised for the manufacturing sector.<P>NetSuite for Manufacturers will include additiona...          ]]></description>
<link>http://www.mycustomer.com/item/133773/101/817/816</link>
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<title><![CDATA[ Oracle preps first social CRM offering for Enterprise 2.0 ]]></title>
<description><![CDATA[ The growing appetite for corporate applications of Web 2.0 was emphasised at last week's Enterprise 2.0 Conference in Boston. With Oracle's vision of social CRM taking shape as it prepares to roll out its first software as a service offering, can the software giant satisfy this demand?                 ]]></description>
<link>http://www.mycustomer.com/item/133774/101/817/816</link>
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<title><![CDATA[ Data goes open source ]]></title>
<description><![CDATA[ A new programme promises to provide CRM users with large amounts of company contact data at no charge. Stuart Lauchlan examines Jigsaw's Open Data Initiative and asks whether it will change the course of the data industry.       ]]></description>
<link>http://www.mycustomer.com/item/133764/101/817/816</link>
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<title><![CDATA[ Software awards voting begins ]]></title>
<description><![CDATA[ Voting has started this week on the software awards that matter most - the Software Satisfaction Awards 2008.      ]]></description>
<link>http://www.mycustomer.com/item/133767/101/817/816</link>
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<title><![CDATA[ Business intelligence vendors ]]></title>
<description><![CDATA[ MyCustomer.com provides a rundown of the key vendors operating in the business intelligence space.     ]]></description>
<link>http://www.mycustomer.com/item/133754/101/817/816</link>
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<title><![CDATA[ Business intelligence + enterprise resource planning = competitive advantage ]]></title>
<description><![CDATA[ Business intelligence is now joining up with enterprise resource planning - enabling firms to link strategy to decisions to execution to insight. Timo Elliott believes this delivers three significant advantages to organisations.       ]]></description>
<link>http://www.mycustomer.com/item/133753/101/817/816</link>
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<title><![CDATA[ Data: Unused, unanalysed and undervalued? ]]></title>
<description><![CDATA[ The time has come for companies to adapt their information management strategies to become more efficient, differentiate themselves from the competition, mitigate risk and comply with the continued onslaught of regulations.&#8232;         ]]></description>
<link>http://www.mycustomer.com/item/133752/101/817/816</link>
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<title><![CDATA[ Business intelligence: Only the tip of the iceberg ]]></title>
<description><![CDATA[ Business intelligence has historically failed to deliver, whilst BI vendors have constantly sought trendy new bandwagons to jump on. Does this mean that companies should abandon the hope that software can provide business intelligence? Fortunately, the future looks bright argues Andy Holness             ]]></description>
<link>http://www.mycustomer.com/item/133751/101/817/816</link>
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<title><![CDATA[ Business intelligence in action ]]></title>
<description><![CDATA[ Stuart Lauchlan looks at some recent business intelligence deployments - and the issues that organisations hope BI will address.      ]]></description>
<link>http://www.mycustomer.com/item/133750/101/817/816</link>
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<title><![CDATA[ BI market consolidation: What does it mean for you? ]]></title>
<description><![CDATA[ Whilst the credit crunch has impacted other sectors, the business intelligence segment is poised for strong growth. Stuart Lauchlan examines an industry that has been characterised by consolidation to find out how it is being reshaped - and what it means for customers.       ]]></description>
<link>http://www.mycustomer.com/item/133749/101/817/816</link>
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<title><![CDATA[ What is IT architecture - and how can it help my customers? ]]></title>
<description><![CDATA[ Marketing teams aren't necessarily IT savvy - and in the past this has been of little consequence. But now there are important IT changes taking place within organisations that marketing managers need to be aware of. Jim Craig provides a beginner's guide to IT architecture - and explains how it affects your customers.              ]]></description>
<link>http://www.mycustomer.com/item/133731/101/817/816</link>
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