Channels

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I was asked recently on Twitter how important an omnichannel experience is to my customers. There's a short answer to this: it depends. But...
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I’m always poking fun at my kids for how addicted they are to their mobile phones - but when I think about my average day, I’m actually...
71% of marketers believe that the proliferation of customer touchpoints has led to increased customer expectations for personalised,...
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The term ‘chatbot’ only became part of the public lexicon this year , yet such is the hyperbole surrounding bots that now 80% of big brands...
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