Smarter Marketing Insight from IBM

“Over 10x more smartphones and tablets are sold every day than babies are born”
Insight and knowledge to help you implement successful strategies in an omnichannel world.
Thoughts from the industry’s experts

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In this blog, Mike Tansey, Travel and Transport Industry, IBM, discusses why customers expect real-time information about their transport and how c2c is making sure it meet these needs.
In this blog, Imran Choudhary, Smarter Commerce Retail Specialist, IBM, discusses why building relevance is key and why identifying 'moments that matter' can help you gain competitive advantage.
Watch this short video to discover the radical disruption ahead and how your business needs to prepare for digital reinvention.

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Nationwide didn't just want to build a mobile app solution for their members. They wanted to build the best high street banking app in the business. Check out how IBM iX helped them design and launch their award winning app.

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