Is customer loyalty dead?

Posted by Louise Druce in Customer experience on Thu, 01/10/2009 - 10:55
  • The definition of an exceptional customer experience
  • How loyalty has been affected
  • The barriers to an exceptional customer experience
  • How firms can close the gap between good and exceptional customer service

Customers are now scrutinising firms more than ever when it comes to the products and customer experience they offer. So is customer loyalty dead? Lior Arussy gives his thoughts.

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