Informatica joins the party with new data integration marketplace

Following in the footsteps of Salesforce.com and Apple, Informatica has launched an online marketplace, in this case for data integration solutions - and its new offering has been met with approval.

Following in the footsteps of Salesforce.com and Apple, Informatica has thrown open its online marketplace to allow buyers and sellers to share data integration solutions.

The Informatica Marketplace is intended to provide vendors, partners and individual developers with a central location to buy and sell assets and solutions called "Blocks". A Block can be developed for on-premise or cloud use and may include data models, mappings, mapplets, tools, utilities, packaged services, methodologies, white papers, connectors and other useful resources. Users will be able to browse Blocks for industry specific solutions or platform use cases.

"Informatica created the data integration category and we have always been committed to advancing this market. Today Informatica continues to demonstrate our leadership by opening up the Informatica Marketplace to address the expanding challenges of our customers," commented Tony Young, CIO of Informatica. "As stewards of the Informatica Marketplace, Informatica is taking on the responsibility, as the independent leader in data integration, to bring together buyers and sellers with common objectives and interests. The Marketplace is the place to go for data integration solutions that address an extensive data integration solution portfolio."

All Blocks contributed to the Marketplace will be evaluated for quality and value before becoming available. To obtain a 'Seal of Approval,' third-party Blocks hosted in the Informatica Marketplace will undergo lifecycle testing and validation of up to 30 days by the Informatica Global Customer Support organisation. If a Block is not found, buyers can request a solution be built or customised to their needs.

Voices of approval

Buyers and sellers voiced their approval of the new marketplace. "With the Informatica Marketplace, customers like Pfizer can benefit by having one place to find trusted solutions that extends Informatica's products and meets our data management and data integration needs," said Steve Ring, director of Data Management, Medical Systems, Pfizer, while Krishnan Ramanujam, vice president and global head, Enterprise Solutions and Technology Excellence, Tata Consultancy Services, commented: "This platform will not only provide ready-solution options to customers, helping them to reduce time-to-market but will also provide TCS yet another platform to take our thought leadership to our customers easily."

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