Salesforce.com swoops for Radian6 in $300m deal
Social media monitoring company Radian6 has been snapped up by Cloud giant Salesforce.com in a deal worth over $300 million.
Founded in 2006, Radian6 is used by more than half of the FORTUNE 100 to track and analyse their social media efforts, with a client base including the likes of Kodak, Dell and PepsiCo. It only recently completed an acquisition of its own when it bought UK-based social media consultancy 6Consultancy.
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