Study reveals 10 most memorable brand logos

 The silver Apple logo is regarded as the most memorable branded icon, according to a new study.

In a survey by design firm Small Business Logos, start-up business owners chose from a range of well-known brands to vote for the most memorable logos. BBC was voted the second most iconic with Amazon following in third. HSBC was voted the tenth most memorable icon.

The full list is as follows:

1. Apple: Clean, modern and extremely easy to reproduce

2. BBC: Simple, memorable and works well on TV, online and in-print

3. Nike: Suggestive of movement, ideal for a sports brand, and works well on the side of a trainer

More...

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