Digital transformation requires business evolution not revolution - study
Posted by Rachel Fielding in Social CRM, Technology on Mon, 21/11/2011 - 01:18
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Human factors are to blame for the fact that two thirds of global enterprises are failing to evolve into digital enterprises, new research has found.
A new study into ‘digital transformation’ by Capgemini Consulting and the MIT Center for Digital Business, found that despite the pervasive influence of digital technology, the majority of organisations are still not taking advantage of its transformative potential and therefore risk falling behind more forward-thinking companies.
The study, ‘Digital Transformation: A Roadmap for Billion-Dollar Organisations,’ found that only one third of companies globally have an effective digital transformation program in place.
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