Twitter launches testimonials initiative to showcase social innovation
Posted by Rachel Fielding in Social CRM on Thu, 03/11/2011 - 01:09
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As the number of active users on Twitter exceeds 100 million, the company has launched the first in a series of testimonials to showcase innovative use of the medium.
Twitter Stories, launched yesterday, has been launched to share interesting stories of the way that the micro-blogging service has made a positive impact on people’s lives."Each story reminds us of the humanity behind Tweets that make the world smaller," Twitter wrote on its blog.
It has posted videos of great uses of Twitter both large and small. Stories range from the heartwarming story of a son who saved his mother’s bookstore with a tweet, to the bone-chilling tale of a man who relied on Twitter for help when snipers entered his backyard in Tunisia. The site even features the story of one man who found a kidney donor after tweeting, “[expletive], I need a kidney.”
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