CRM: CloudStore launch to provide greater inroads into government market?
Posted by Stuart Lauchlan in Technology on Mon, 20/02/2012 - 15:46
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The CloudStore has opened, sitting at the heart of the UK Government's G-Cloud strategy. But there are some surprising CRM vendor omissions...
There have been various formal attempts to roll out CRM - citizen relationship management - to the public sector in the past, but frankly none that have been particularly successful. The last big push under New Labour was allocated to John Prescott, which as one Whitehall wag put it at the time “shows how seriously we’re taking that”.
But with all of public sector ICT spending and deployment in the throes of revolution and the emphasis placed on a ‘Cloud First’ policy, could the chance finally be here for CRM to make greater inroads into the government market?
But with all of public sector ICT spending and deployment in the throes of revolution and the emphasis placed on a ‘Cloud First’ policy, could the chance finally be here for CRM to make greater inroads into the government market?
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