SAP and Sybase finally unveil mobile CRM offering
After the usual raft of delays and postponements, SAP has revealed the first fruits of its partnership deal with Sybase in the shape of a mobile CRM app.
SAP has unveiled the delayed first fruits of its partnership deal with Sybase in the shape of a mobile CRM offering for sales staff and a mobile workflow product for managers.
The two companies first got together in March last year and were expected to deliver the CRM software, which runs on a range of smartphones, in the second half of last year. But beta testing did not start until late in the third quarter and took longer than expected.
Kevin Nix, SAP’s senior vice president of business solutions and technology, said at the launch of the applications at the CeBit trade fair in Hannover, Germany, yesterday: "Over the last few years, we have seen significant shifts in the expectations of end users and their relationship with enterprise software. The new generation of business users demand immediate access to SAP solutions anytime, anywhere using mobile devices."
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