How to measure customer trust flow rate

20th Jul 2016

In order to ensure success for your brand, it is important that can accurately evaluate your trust flow and the performance of your staff. Tracking this progress will betting inform your business strategies in the future in order to keep fostering growth for your company in the future.

There various helpdesk solutions that provide users with all sorts of methods of tracking staff progress, along with a wide range of web tools that can help to determine areas of improvement for your brand and its team. Here are some helpful solutions that are employed by successful organisations.   

Site Checker

The success of many brands today relies on how trustworthy their websites and content are. So, it is important for managers to keep track of trust flow, to make sure that they are on the right path to becoming an authority in the online world and improving their rankings.

The most convenient way to measure trust flow is to use an SEO Checking tool. All you have to do is enter the URL of the site that you want to measure and the tool will calculate the external backlinks, referring domains, referring IPs and indexed URLs. This will provide you with a good idea of how you can continue to build trust among your brand itself, its services and its employees.


Desk Time is a web-based tool that provide real-time tracking services for employee productivity. As a manager, you can categorise just how effective each staff member is and you can even track their billable hours. In fact, there are plenty of similar tools that allow you to determine just how effective and productive each person is in your organisation – such as Toggle and Harvest.

The top industries for using time tracking software are Marketing, IT, Sales and Web Design. If your business is in any of these fields, it is a good idea to consider these types of tools.


This tool not only tracks your employee’s performance; it is also an organisational tool that monitors the progress of each employee’s professional tasks. You can see what every staff member is doing on a particular day, and how far along they are with each project. Tools that are similar to BaseCamp include Trello and Streak.


It is also crucial to evaluate the performance of your staff, in order to ensure that customers and clients are satisfied with the service they receive. When they are pleased with their experience in working with your company, they are more likely to tell their contacts which will generate more leads and potential business.

Surveys provide you with a great way to really understand the areas in which your staff and services excel and which areas are in need of improvement. Customer surveys can be created quickly and conveniently using tools like Survey Monkey, and you can distribute them online with all the results being stored in a database. Using the results of these surveys, you can implement new measures to improve the areas in which your staff are struggling to satisfy customers.

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