This comment originally posted in the MyCustomer LinkedIn group.
I am especially interested in reviewing CRM tools that well serve companies with a large team.
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What kind of business your clients have? What specific task you want to accomplished? If you are looking for sales and marketing - Salesforce is the most popular one, for social media monitoring I guess hootsuite, for social crm with analytics and other functionalities like live chat, email ticketing, i use brand embassy
If you are looking for CRM solution for big sales team I would like to invite you to take a look at bpm'online sales (https://www.bpmonline.com/sales/) – it's a process-driven cloud-based solution that allows users to easily design processes or employ out-of-the-box best practices developed to take care of your retail business. From lead management to sales forecasting, pipeline monitoring, order management among the features and mobile apps, the system is robust and scalable to help you grow your business.
If you require CRM for marketing team I’d suggest bpm’online marketing (https://www.bpmonline.com/marketing/), searching for full-cycle service management app – you can try bpm’online service (https://www.bpmonline.com/service/ ).
One of the major advantages of bpm'online is that you get your products for sales, marketing and service literally on one platform, as a single application. Of course you can buy only one product, for example, bpm'online sales, and use just sales processes automation, but if you take bpm'online marketing or bpm'online service – all of them will be working together as the single application with one interface and seamless business processes. You can try bpm’online solutions for free with no credit card involved - https://www.bpmonline.com/demo/bpmonline
I have been "doing" CRM for about 15 years or so. So I have walked in your shoes. I know what you mean about usability. But as you say things have changed dramatically in that time from when Act! first came on the market in 1986 and you went to PC World to buy in a box, on CD (what are those?). Unfortunately, I am even old enough to remember LPs but I’m getting off the subject.
Full disclosure, I work for Infor and we make Infor CRM so I will give 3 answers. Two neutral and one biased.
1. Neutral – Select CRM is a good starting point for CRM shopping & review. The URL is http://www.select-crm.co.uk/ and it is quick way to make a shortlist and get all the vendor info in a downloadable pack.
2. Neutral – Gartner MQ for SFA – not bad for a quick review of strengths and weaknesses. I don’t agree with everything they say but broadly right. I would consider all vendors on there as good options for different reasons.
3. Bias – Of course, I’m going to say check out Infor CRM. But honestly your 2 key pain points compelled me to write a reply: 1. Usability; 2. Reporting/Analytics. Here are some interesting points that might put us on your list:
a. At Infor usability our key differentiator, we have a design lab in New York with about 100 people dedicated to looking at usability. It is called Hook & Loop, here is a video about them: http://www.hookandloopnyc.com/#overview
b. Infor CRM has won many awards and recognition related to usability and mobile experience. For example, our Xbar Outlook has been really exciting our customer, check out a video about it https://www.youtube.com/watch?v=zzF6S_1khRs
c. Infor CRM has an excellent range of report/analytics options ranging from simple dashboarding to a full OEM analytics solutions (called Advanced Analytics which is “click” interactive expericence). Here is the 2 page brochure, covers reporting on p.1 last paragraph: http://www.infor.com/content/brochures/infor-crm.pdf/. Here is an article written by a partner about Advanced Analytics with video & pictures: http://www.successwithcrm.com/saleslogix-advanced-analytics
Anyway, please reach out to me if you need an online demo or just want to chat: @DuncanCRM
Or, here is a list of our free CRM webinars if you want a quick tour: http://www.infor.com/events/20151021-see-how-infor-crm-can-help-your-business; next one is Wed 19th Aug @ 4pm BST / 5pm CEST.
Hope that helps. Duncan
I would recommend you trying Act! (act.com) - it's particularly good for small and mid-size companies or sales teams. Quite good value for money and offers now an integrated email marketing tool on top.
Hi everyone !!
I have created a survey on this topic.
Please vote your choice, Lets see which CRM is the best one !!
and BTW I recommend Salesforce :)
Please review a new CRM which is free as of now!