what is net promoter score

net promoter score

Didn't find your answer?

What is Net Promoter Score (NPS)?

 

Replies (1)

Please login or register to join the discussion.

ND
By Neil Davey
30th Aug 2019 09:52

Net Promoter Score (NPS) is defined as a metric for determining the state of a customer’s loyalty and satisfaction with a brand or product.

NPS is typically measured using the NPS survey question which asks the respondent the following question (or a slightly altered version of the same question without changing its meaning):

Considering your complete experience with us, how likely are you to recommend us to a family or friend?

Thanks (1)