The CRM technology market is evolving at breakneck speed, but what are the challenges being faced by those using CRM systems on a day-to-day basis? We dive into CRM as it stands in 2017, unearthing the trends and obstacles businesses face, talking to experts and practitioners to provide practical guidance on the elements that matter most.
CRM: 2017 guide
23rd Feb 2017
0
All is seemingly rosy in the land of CRM. The market continues to be a prosperous one, having increased year on year to become worth $26.3...
27th Feb 2017
1
The process of requirements gathering is an important step on the path to implementing a CRM system into the organisation. In fact, CRM...
2nd Mar 2017
0
The process of purchasing and implementing a CRM system can be tricky at the best of times. But you can start off on the wrong foot if you...
9th Mar 2017
0
One of the biggest factors that influences a company’s choice of CRM solution is cost. But the reality is that determining the cost of a...
21st Mar 2017
4
In a previous chapter of the MyCustomer CRM guide , we collated the cost of CRM systems , per head, per month. However, there are several...
16th Mar 2017
0
One of the most crucial elements of the CRM evaluation and selection process is the vendor demo. With investment in CRM often considerable...
23rd Mar 2017
0
If you have made the appropriate preparations in advance , your organisation can be confident that you go into the demo in the best...
30th Mar 2017
0
It’s a question many project leaders will ask in the early stages of implementation – how do you choose between single- and multi-tenant...
6th Apr 2017
0
Crowning a particular tool as the “best” CRM solution is a tricky task. Each business has their own needs and demands, and their individual...
28th Mar 2017
0
Think you’re ready to pull the trigger on a CRM implementation? Think again! A new CRM system represents a significant investment of time...
7th Mar 2017
0
As LinkedIn attests, there may be somewhere close to 20,000 people in head of CRM roles across the globe. By this measure, hiring a CRM...
13th Mar 2017
0
In 2010, David Cameron’s recently elected coalition government announced the launch of a new operation – the provocatively-named “nudge...
3rd Apr 2017
0
In the first of a new series where IT leaders tackle the challenges most commonly reported by adopters of their category of tools, John...
11th Apr 2017
0
Remember when 2020 used to be the date we pinned all of our visions of the future to? A distant dreamscape beyond the horizon, where hover...