In association with
CX Leader of the Year 2021 trophy

CX Leader of the Year finalists announced tomorrow


A record number of entries are in. The first round of judging is nearly over. And the 30 finalists of CX Leader of the Year 2021 will be revealed on Tuesday 19th October. 

13th Oct 2021
In association with

MyCustomer’s CX Leader of the Year award has received a record number of entries for its 2021 competition - and on the 19th October the 30 finalists will be announced. 

Now in its third year, the entrants have grown in number and quality year-on-year, and with the field of competitors so strong in 2021, the decision has been made to increase the number of finalists from the 25 announced in 2019 and 2020, to 30 in this year's competition. 

The application window shut on October 1st, and since then the judges have been busy working their way through nearly 150 submissions hailing from 20 different countries, to whittle down the entrants to a final 30. 

After next week's big reveal, the final judging process will then crown the ultimate winner of CX Leader of the Year 2021 on the 16th November. 

Trailblazing CX professionals

The annual, global CX Leader of the Year award celebrates the work being done by the trailblazing individuals working in the customer experience profession.

The award is free to enter, independently-run and judged by a team of globally-recognised judges.

As organisers of the award, MyCustomer invites CX practitioners to share the work they've been doing in their roles over the past 12 months, and showcase their personal and team achievements.

Our expert judging panel compiles a list of the top CX leaders based on the quality of their entry, before declaring one lucky entrant the CX Leader of the Year. 

A truly global CX award

Our 25 finalists in last year’s award hailed from countries around the globe – from Hungary to Lebanon – representing the elite of the CX profession, having fought off competition from 100+ fellow entrants.

The overall winner, officially crowned 2020 CX Leader of the Year, was James Scutt, head of customer experience strategy and deployment at the UK's Post Office.

Amongst a remarkably high calibre of entrant, James stood out with our judging panel as an example of a customer experience professional who had been able to elicit change in a complex organisation and sector – demonstrating outstanding “creativity, dedication and real results” in the process.

"I am really very proud of the impact I have had on customer experience at the Post Office," stated James, following the award win announcement.

"It’s a very large organisation and I have had to form strategies, tools and processes that work for all areas.”

James also explained why entering the CX Leader of the Year award is such a vital and rewarding experience for fellow CX professionals around the globe:

“CX Leader of the Year is a great initiative and gives a platform for CX practitioners to showcase the hard work that goes into improving customer experience; work that often goes unseen.”


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