Experience

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Blog
By
dbakst
Social & Digital Marketing Associate
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Why should the sound of a creaking door make people rate their back as feeling stiffer? Why should sitting in a blue room with soft carpet...
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In 2017, I discussed the importance of a solid financial business case for investment in customer experience (CX). As we start a new year...
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In the Harvard Business Review article, “ The New Sales Imperative ,” the CEB reports that in just the last two years the average number of...
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According to Forrester’s 2017 CX Index , customer experience quality has plateaued or declined for most industries and companies. The...