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9th May 2019
In this extract from their new book, How Hard Is It To Be Your Customer , Jim Tincher and Nicole Newton explain why it’s important for...
3rd May 2019
New research sheds light on why so few marketing leaders are investing in customer experience management, and how obstacles to investment...
10th May 2019
There are a lot of misunderstandings about artificial intelligence and its value has been undermined through a combination of scare stories...
8th May 2019
What are the components of a truly worthwhile customer experience? In this extract from his new book, Creating Customer Loyalty , Chris...
Customer
5th Apr 2019