Firms falling short with after-sales service due to unskilled staffby
Businesses are undermining their customer experience by putting too little emphasis on after-sales service, often making relatively unskilled staff responsible for handling this care.
Neil Davey is the managing editor of MyCustomer. An experienced business journalist and editor, Neil has worked on a variety of newspapers, magazines and websites over the past 20 years, including Internet Works, CXO magazine and Business Management. He joined MyCustomer in 2007.