Millennials are the largest generation alive today and will form 75% of the working population by the year 2025.
So what is the definition of millennials, why are they so important and what do brands need to know about them?
This infographic from Provide Support examines:
- Who are millennials?
- How millennials interact with brands.
- Five ways to create great customer experiences with millennials.

Replies (2)
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Great infographic, thanks for pulling it together.
The other key thing to remember is that how Millennials behave will have an impact on the wider population. For example, they’ll push their parents and older relatives to demand the same speed of response that they do when asking for information. More on this multigenerational impact in this Eptica blog http://www.eptica.com/blog/customer-service-multigenerational-world